You optimized your site, added keywords, wrote blog posts, and waited for Google to reward you with rankings.
But the shift to AI search engines is creating one of the biggest disruptions in online visibility since Google was founded. The way people discover local businesses is changing—quickly.
This shift is known as AI Search Optimization, or AISO.SMBs, what changes to expect in 2026, and how to budget for this new era of search.
