Is your marketing team spread too thin? Are they without a team leader?
Unhappy stakeholders. Endless email chains. Missed deadlines. – These are classic signs of insufficient marketing and advertising project management, and we hear about this from clients too often.
The good news is that we can help!
Business leaders are 3.5 times more likely to report success with proactive marketing project management.
Marketing and advertising project management represents the process of planning, management, and delivery of marketing-related projects, defined by a framework coordinated by a team leader, the head of marketing or a project manager.
Key components include effective communications, setting milestones and accountability. There are many PM tools available, but even the best tools are ineffective without effective PM leadership.
Project Management Process
- Planning
- Organizing
- Execution
- Control
- Delivery
What is Marketing Project Management?
Marketing project management is a unified set of processes for planning, managing, and delivering marketing/advertising projects. This framework of processes is created by the project manager, client team leader, business owner, and/or manager.
The project manager role is very dynamic and requires excellent research, organizational, communications, leadership and management skills.
Contact Us today to discuss how we can help with managing your advertising and marketing projects. Use our contact form, email us at [email protected], or call us at 860.407.3015.