During International Small Business Week, Google Launched Resources to Provide Help for Small Businesses. Resources include workshops and more.
Can Mom and Pop Retailers Compete with Amazon in 2021?
Small retailers can be competitive with Amazon. It will take some effort and creativity, and a dash of pivoting.
Your Online Presence 2021
The panel discussion was an overview primer on specific topics like SEO, digital listings and social media.
Marketing Collateral Management Toolkit
Spreadsheet Database to Manage Your Marketing Collateral. Use this spreadsheet to ensure your marketing collateral is up-to-date and well distributed.
9 SEO Tips for Beginners
Before jumping into the mechanics of SEO, understand basic principles of SEO. Find out more in this SEO article.
Old-School Marketing Rules Still Apply
Many small businesses today should stick to classic rules of growing their business and avoid getting sucked into the latest and greatest in digital marketing fads.
Give. Give. Give. Then Get.
Get people interested in your business by being interesting. How? Give up some information!
Stop Selling and Start Relating
Try on the attitude of “Stop selling and start relating”. See where it goes and remember to listen, too! Be rewarded.